Public Relations & Corporate Communications

The free flow of information, globalisation and the pace at which news is being disseminated via social media have made the fields of PR and Corporate Communications imperative for any business, government organisation or corporation. They are all finding themselves exposed to the speed of communication and the power of unchecked narratives channelled through the web.

This PROCLAD Academy training course will take the participants step-by-step through proven approaches to Public Relations & Corporate Communications. The training course will touch on the latest trends and techniques used today in the public relations and corporate communications while highlighting the shifts in the practice.

The key features of PROCLAD Academy’s Public Relations & Corporate Communications training course are:

  • Planning, organizing and leading
  • Controlling and evaluating
  • Oral and written communication
  • Building rapport
  • Providing and receiving feedback

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